Periospot for clinics
Patient videos your followers will actually watch.
Periospot makes short educational videos and branded carousels for dental clinics. Reels for Instagram and Facebook, loops for the waiting-room screen, in your language, with your logo. The same format that took our own account to 852,000 views in under two weeks.
By Francisco Teixeira Barbosa and Daniel Robles Cantero, oral surgeons, founders of Periospot. 30,399 followers on Instagram, about 13,000 dentists on the newsletter.
- Views
- 139,466
- Likes
- 3,688
- Shares
- 3,310
Instagram insights, read 2026-09-12. Published 2026-04-17.
The proof
852,000
video views in under two weeks, April 2026
+13,000
new Instagram followers in the same two weeks
6,612
shares on our two best reels alone. Patients pass these on.
Source: the Periospot article of 12 April 2026 that documents the two weeks, plus Instagram insights read 2026-09-12. These are results on our own account. A clinic's results depend on its audience and on posting consistently; we do not promise a number.
What the format changes
A typical clinic post gets a few dozen likes. A short explainer video gets shared.
Likes per post
likes- A typical clinic postEstimate, not measured60
- A typical @periospot reelMedian of our last 76 reels155
- Our best reel2026-04-173,688
"A typical clinic post" is Periospot's estimate of a clinic account's usual post, not a measurement. The two @periospot bars are Instagram insights read 2026-09-12.
Views per post
views- A typical clinic postEstimate, not measured900
- A typical @periospot reelMedian of our last 76 reels6,100
- Our best reel2026-04-17139,466
Linear scale on purpose. The gap is the point.
Examples with their real numbers
Four reels, four styles, live counters.
Each card plays the actual Instagram post, so the numbers you see are Instagram's, not ours.
Storytelling with animated visuals
The oral microbiome and cancer connection
139,466 views · 3,688 likes · 3,310 shares
Research explainer
A mouth bacterium found in breast cancer tissue
125,200 views · 3,682 likes · 3,302 shares
Mechanism diagram
Diabetes and periodontitis feed each other
54,640 views · 1,603 likes · 845 shares
Myth-busting
Plaque is not dirt, it is a living biofilm
33,590 views · 916 likes · 540 shares
Formats
Social first. The waiting room gets the same video, recut.
Reels for Instagram and Facebook
9:16, 20 to 60 seconds, captions burned in, optional voice-over. Delivered as MP4 plus SRT.
Waiting-room loops
16:9 for the screen in reception. Silent with captions, or with voice-over. Any length, chained into a loop.
Branded carousels
Slides in your colours with your logo, matched to a video topic or standalone. PNG per slide.
Custom outro
Your clinic name, logo, address and booking line on the last seconds of every video.
Your language
Voice-over and captions in English, Spanish, Portuguese, French, German, Italian, Arabic, Hindi, Swedish. Ask for others.
Any duration
From a 15-second hook to a 3-minute waiting-room explainer. Same script, cut to the length each channel needs.
Made for a keynote
Four 16:9 films, the waiting-room format.
Produced for Dr Edward Zuckerberg's congress presentation in September 2026: British documentary voice, captions, 90 seconds to 3 minutes. The same cut runs on a reception screen.
Styles
From character animation to clinical cutaways.
Character animation
Pixar-like characters that walk a patient through a habit or a treatment. Works for kids' topics and anxiety.
Clinical diagrams and cutaways
Tooth, gum and bone cross-sections that show what the patient cannot see in the mirror.
Short story
A 30-second narrative: one patient, one problem, one turn. The format behind our most shared reels.
Myth-busting
One belief, one correction, one thing to do next. Fast to watch, easy to share.
Research explainer
A finding from the literature translated into plain words, with the source on screen.
Branded carousel
Up to 10 slides in the clinic's colours and logo, for Instagram and Facebook feeds.
Topics patients ask about
- Bleeding gums
- Brushing and flossing technique
- Kids' oral care
- Smoking, shisha and vaping
- Implant aftercare
- Gum disease and diabetes
- Gum disease and the heart
- Bad breath
- Sensitive teeth
- Wisdom teeth
- Whitening, safely
- Dental anxiety
- Pregnancy and gums
- Sports mouthguards
- Dry mouth
- What happens at a check-up
Packages
Single videos to start. A weekly subscription when it works.
Basic
89 EUR
One video, one format, captions.
- One 9:16 reel or one 16:9 waiting-room video
- Captions burned in, SRT file included
- Stock and AI visuals
- One revision round
Delivery: 5 working days from brief approval
Pro
149 EUR
Voice-over, your outro, two revisions.
- Everything in Basic
- Voice-over in your language
- Custom outro with your clinic name and logo
- Two revision rounds
Delivery: 7 working days from brief approval
Ultra
249 EUR
Custom style, two languages, matching carousel.
- Everything in Pro
- Custom character or diagram style
- Two language versions
- Matching branded carousel
- Three revision rounds
Delivery: 7 working days from brief approval
Clinic Weekly subscription
349 EUR / month
Every week, one Pro-level video (voice-over, your outro) delivered in 9:16 for social and 16:9 for the waiting room, plus one branded carousel. Four videos and four carousels a month, planned around your calendar. Three-month minimum, then monthly. Four Pro videos alone would cost 596 EUR.
Prices in EUR, excluding applicable VAT. Invoice, card via Stripe, or bank transfer. If you have a request outside these options, we are open to discussing it, and we are flexible on packages.
How it works
- 1
Brief
You send the topic, language, format and logo. Ten minutes by email or the form below.
- 2
Script
An oral surgeon writes the script. You approve it within 24 hours or ask for changes.
- 3
Production
Visuals, voice and captions are produced and checked against the script.
- 4
Revision
One to three rounds depending on the tier. Changes to wording, pace or visuals.
- 5
Delivery
MP4 in 1080x1920 and/or 1920x1080, SRT captions, PNG slides for carousels.
Rights and accuracy
- You own the delivered video for your own channels and premises.
- Music and voice come from licensed AI tools under commercial licences.
- Scripts are written by two oral surgeons. Patient-facing content is educational, not a diagnosis; a disclaimer is added on request.
- We may show the work as a sample unless you ask us not to.
Request a sample
Tell us the topic. We send a sample plan.
Pick a topic, a language and a format. Francisco replies by email with a script outline, the style he suggests and the price for that piece. Or write to periospot@periospot.com.